• Focuscope has reopened and we are committed to protecting the health and safety of our employees and communities. During this transition, some of our employees will continue to work from home. As a family-run company, we consider our employees, clients, and respondents part of our family. We will get through this together. Learn more.

  • Focuscope, a market research firm
    that focuses on reinventing creativity
    to best achieve your ultimate goal.

    Bold Insight and Focuscope partner to deliver user research insights safely and seamlessly in flexible, state-of-the art facilities throughout the Chicago area

    February 1, 2021

    Bold Insight, a user experience (UX) and human factors (HF) research agency, and Focuscope, a market research firm, announced a partnership to better support organizations conducting user research in Chicago. This partnership provides Bold Insight’s clients primary access to unique and flexible research spaces in Chicago and its suburbs, as well as seamless project management throughout the recruit and fieldwork stages of research.

    Bold Insight is committed to constantly improving the ease of communication with research partners, thereby improving the speed of communication to clients. Having worked with the team at Focuscope for many years, the relationships established directly benefits clients and is further solidified with this partnership.

    “Critical components of any research project are dependable recruiting and flexible research facilities” said Gavin Lew, Managing Partner of Bold Insight. “Finding a partner to deliver those components accurately and with flexibility is key to project success. We’ve worked with Focuscope across a wide variety of projects, many with challenging demands, and they have proven time and again that they are a trusted research partner that cares as much as we do about the success of the project.”

    “Focuscope is delighted to be entering into a partnership with Bold Insight, a company on the forefront of UX research,” said Kevin Rooney, President of Focuscope. “I’m excited to display the partnership of both firms, showcasing our specialties and collaborating on new opportunities. Quality services and recruiting have been the foundation of our success and we look forward to growing our business with Bold Insight.”

    About Bold Insight
    Bold Insight is a UX and HF research agency. We span the product development life cycle; our research informs early product design to global human factors validation, all to ensure user experiences are useful, usable, safe, engaging, and satisfying. We work with digital, next-generation technology—medical devices to mobile apps, in-car systems to websites, back office systems to end-to-end customer journeys. Visit boldinsight.com to learn more.

    About Focuscope
    Focuscope is a Chicago based Market Research Company providing both recruitment services and state of the art focus group facilities.  We believe that research doesn’t have to feel complicated.  Our approach, tools and experience deliver the insights you need for a successful project.  We pride ourselves in the quality and diversification in of our community.  To learn more visit us at focuscope.com.

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